In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
“My buddies at work tease me for being a sissy. With Tony’s help I showed them!” says Rick.
Ouch. Police brutality, violence against women and institutional corruption in a 35 second short. 'Tony's' new ads are certainly pulling no punches. Whether you find this darkly hilarious or horribly offensive is largely going to depend on your sense of humour. Answers in the comments below.
Read Rick's Story
Read our interview with Tonywww.tonyisback.com
