In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Gold winner in Cannes 2008
Advertising Agency: Saatchi & Saatchi, Copenhagen
Executive Creative Director: Simon Wooler
Scriptwriter: Simon Wooler/ Lasse Hinke/ Rasmus Petersen
Agency Producer: Anna Marie Elkjær
Account Supervisor: Diana Wellendorf
Advertiser's Supervisor: Rene Westendahl
Production Company, City: SUPERSONIC, Copenhagen
2nd Production Company, City: SISOMO, Copenhagen
Sound Engineer: Jason B. Luke/ Supersonic CPH
Music: Artist/Title: Jason B. Luke/ Supersonic CPH
