Symprove dream destination, Lootopia (2022)

The new advert brings us ‘Lootopia’ - a luxury holiday destination where toilets sit beside the pool, on mountains, on paddle boards, and in ancient ruins. Where people with bowel and gut issues can “flush all their worries and anxieties away” and just sit down and “enjoy the falls.”

Lisa Snowdon informs the viewer at the end of the ad Lootopia (unfortunately) is not a real place, but a fictional resort. Aw poo! 


Creative agency: Lucky Generals

Brand: Symprove

Production Company: Lucky Productions

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