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Led by Executive Creative Director Trevor Shepard & Creative Director Michelle Pak, the team at WoodShop will take your cravings to new heights in a series of spots from agency Deutsch for Taco Bell. Find peace (and flavor) among the butterflies with their Primo Burritos or satiate your hunger with the Beefy Potatorito while floating among the stars. Either way, your burrito is only a dollar. Woodshop’s ECD Trevor Shepard headed the live-action creative, with CD Michelle Pak overseeing the visual effects and postproduction process.
Agency: Deutsch
Creative Directors: Jeremiah Wassom, Armando Samuels
Senior Art Director: Micah Wilkes
Senior Copywriter: Ryan Schade
Executive Producer: Paul Roy
Producer: Daniel Stenzel
Associate Producer: Lexie Curatolo
Music Producer: Chip Herter
Music Coordinator: Will Eichler
Production Company: WoodShop
Executive Creative Director: Trevor Shepard
Creative Director: Michelle Pak
Director of Photography: Tom Lazarevich
Executive Producer: Sam Swisher
Producer: Ursula Camack
Editorial Company: WoodShop
Editor: Josh Bodnar
Assistant Editor: Jesse Richard
Color: Company 3
Visual Effects: WoodShop
Producers: Mickey Briggs & Emily Avoujageli
Creative Director: Michelle Pak
VFX Supervisor: Jonah Hall
CG Artists: Casey Benn, Jeff Willette
Nuke Compositors: Eva Flodstrom, Michael Loney
After Effects Animator: TJ Sochor