In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
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Ad agency: Publicis QMP Dublin
Carol Lambert : Creative Director
Ger Roe : Creative Director
Darragh Carey : Copywriter
Ciaran McCarthy : Art Director
Rachel Murray : Agency Producer
Jonny Speers : Producer
Director : Richard Chaney
DoP: Cian De Buitlear
Production Company : Speers Film
