My favorite moment of the day, and my favorite song lyric, is when I wake up and "pour myself a cup of ambition". Coffee really makes the creative engine go off.
This was not lost on Upwork, who sent us this case study and explained:
October 1 was International Coffee Day, but the coffee-fueled team at Upwork decided that one of our community’s favorite beverages deserved even greater recognition. We collaborated with California-based Red Bay Coffee to create a medium dark roast custom blend, then commissioned six artists from the Upwork platform to help us celebrate coffee’s role as a reliable companion through change, creativity, and hustle.
Title: Wake + Make
Client: Upwork
Agency: Upwork In-House
Production Company: PureProductions
Release Date: 2021-10-01
Individual Credits: Anna Schaefer, Senior Writer
Individual Credits: Rebecca Faulkner, Nick Scarlet, Creative Directors
Individual Credits: Patrick Holly, Executive Producer
Individual Credits: Stephanie Munoz, Design Director
