In new AI generated campaign, âMini Pearl Adventuresâ, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
DDB Shanghai did these illustrations to show how the 360 search finds things you otherwise might miss.
Client: Yahoo
Agency: DDB Shanghai
Jody Xiong : Creative Director
Michael Dee : Creative Director
Leo Wan : Art Director
Jody Xiong : Art Director
Meredin Xu : Copywriter
GongKun
