In Russia, people with Down Syndrome are rejected. People believe they are unable to work, so in the entire country only four people with Down Syndrome are employed. Pedigree wanted to change that and change perceptions of people with Down Syndrome.
“He beats me means he loves me” is a common excuse for domestic violence in Russia. There is no statistics for its victims, no criminal rule. Even witnesses don’t get involved: “Lovers’ tiffs are easily made up again”.
Skaters and Graffiti artists and motorcyclists and parkour enthusiasts and other really cool kids do cool things for Pepsi. It's called a manifesto but thankfully there's no voice over telling me to celebrate youth.
From BBDO Moscow comes this ad for Beeline wherein a crafty racoon tries to steal some stuff but can't get the Oyster out the cat flap. For some bizarre reason I feel like I've seen this ad before, I might be having a very strong case of deja vu.
I know this is supposed to be inspiring for women athletes, but if Nike was creeping instagram and then taking my content and turning it (and me) into the star of a Nike ad without paying me, I'd be all kinds of pissed. That's not motivation.