If you've ever wondered how they make that awesome in the awesome Hahn Superdry, here's a sneak peak at the factory. Body builders crush the grains, before they roll through a stream of Bruce Lee movies, into a tremendous drum solo, past a panther as pet, through the biggest glitter Elvis outfit you've ever seen, down all the 1st prizes ever, and then out to a waiting helicopter. All set to the tune of Knight Rider. Of course.
Publicis Mojo, Sydney
Director: Tom Kuntz
Production company: MJZ
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