The Salt Institute "Longevity" (2015) 1:15 (USA)

Everything is better with a little salt, including awkward conversations about the oldest living clam. This salty spokesman (Olde Salty) is like the Gorton's fisherman's older brother. There's something strangely appealing about him. It's also because I like salt.

Advertiser: The Salt Institute
Agency: Grey San Francisco
Chief Creative Officer: Curt Detweiler
Creative Director: E Slody
Art Directors: Tatum Cardillo, Jessica Churchill,
Copywriters: Curt Detweiler, Anthony Pagaza, E Slody
Agency Producer: Julie Costanzo
Production Company (location): Hungry Man, Los Angeles, CA
Director: Dave Laden
Director of Photography: Stoeps Langersteiner
Editing House: HutchCo Technologies
Editor Patrick O’Leary
Visual Effects: Jon Howard, HutchCo Technologies
Colorist: Jonny McPheeters, Libertad Soul, Redondo Beach, CA
Music/Sound Design (person & company): Chris Forrest, Studio Guapo, San Francisco, CA
Principal Talent: Madison Mason “Olde Salty”

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