Starbucks continues to play with the red cup that they conceived of last year. Now the red cup stuck on the roof of a car goes live.
thomashawk.com has the picture, as they witnesssed the red car with the red cup on top and a smiling Starbucks guy in it on the Embarcadero in San Francisco yesterday.
When Thomas tried to alert the gentleman to the fact that he had forgotten his cup on the roof of his car, the man just smiled and said "I know, Happy Holiday's from Starbucks!". Dang! He was suckered into one of those... what should we call actor-based interactive ad-stunts like these? Davis who tips us says: "This may be a good way to attract attention, but I'm not sure if everyone appreciates being fooled by Starbucks."
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