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Adfreak: Enough with the chick awards already
Fortune magazine has its 50 Most Powerful Women in American Business. Many business magazines do a “Women to Watch” feature in whatever category they cover. And this time around, it’s not just women but working moms, and it’s not just working moms but working moms in “the dynamic, creative and lucrative field of advertising.” Could we slice this any thinner?
A press release titled “Accolades for Top Ad Moms” arrived today and goes on to explain why advertising needs this new award so much. Each of the honored women knows what it takes “to succeed as a working mother in a high-stress, fast-paced business,” reads the press release. You mean, as opposed to an ER doctor? A high-powered attorney? A NASA physicist?
I’m sure AWNY, the organization that’s putting out this award, does nothing but positive things for women in business. But doesn’t the mere existence of these awards perpetuate the differences between the sexes?
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It's real. She's pretty darn-tootin-talented aye?
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