Bleublancrouge advertises BK Joe, with very sharp objects..... SPEC

Bleublancrouge advertises BK Joe, with very sharp objects..... SPEC

So what's going on here and what does it have to do with a cup of joe? Hmm? Leave it to Bleublancrouge Montreal, Canada to make a connection between really sharp stuff and BK Joe. Please note, this is spec work

Creative Director: Gaëtan Namouric
Art Director: Sebastien Deland
Copywriter: Jonathan Rosman
Photographer: Alain Desjean
Retoucher: Claude Lafrance
Published: December 2007

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