idanda.net Online Design Magazine Debuts

idanda.net - an independent, bi-weekly, online magazine celebrating "all that is great and good in creativity" officially debuts today with its premiere issue dedicated to an exploration of the meaning of design.

idanda.net occupies a unique place in the world of magazine publishing," said editor-in-chief, Helen Walters. It will celebrate all that is great and good in creativity through an elegant mix of text, dialogue, visuals and multimedia, with a genuine desire to promote, discuss, stimulate and inspire."

Organized into six main categories, Choice, Creative, Brand, Editorial, Talent, and Talk, the premiere issue of idanda.net features:

Editorial: A conversation between irreverent British illustrator Paul Davis
and Visionaire/V art director Greg Foley, which discusses the predominance
of photography within contemporary visual culture, taking in 80s fashion,
Greg Lynn and desert islands along the way.

Brand: Chris Austopchuk, VP/East Coast creative director, Sony Music, gives
an insightful update from the front lines of the music industry.

Creative: A profile of the up-and-coming New York City design agency,
Honest, with streaming motion graphics and a comprehensive portfolio of work.

Talent: Mike Slack takes Polaroid photographs as he travels for his job, as a book salesman. His images are timeless nostalgia, harking back to an innocent era one would hardly believe was but moments ago.

Stuff: an eclectic mix of popular culture, exhibitions, films, books, etc.; featuring Warp Records, Chris Cunningham and The Designers Republic, Guy Bourdin, Milton Glaser and Steven Heller, Julian House from Intro, Asianpunkboy at Peres Projects...

Choice: a round-up of the world's best creative work in 2D and 3D design, advertising and fashion. Featuring an exclusive preview of new print work from Malcolm Garrett, photography for Issey Miyake from Coppi Barbieri, product design from Gaetano Pesce, Serralunga and New York's Touch Design, a sublime campaign for Burton from Jager Dipaola Kemp and much, much more.

Talk: Forums are provided for each topic so that interested readers can have their say too.

And best of all, subscriptions to idanda.net are free! Just sign up at the website.

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