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As the United Nations Ocean Conference in Nice has just concluded and the effects of climate change continue to be
On the web funny clips have been circulating for as long as we could make them.. Animations, home movies, web-cams, you name it, it's out there..
But commercials using clips found on the web? Now there's an original idea... I predict a future where creatives spend their days surfing the web for funny clips & watching reruns of Americas Funniest Videos just for inspiration. It cuts down on production budget too, just kickback a few thousand to the video-owner and Bob's yer uncle. This will not end well.
Images to the left are the web-movies, probably taken from "worlds most horrifying home-movies" or the likes (try searching "faces of death" on limewire and see what you get - be prepared some of those films are very unfunny - I WARNED you). Images on the right are from ad agency produced Southwest airlines commercials..
The beach-scene was re-shot for the commercials obviously
- but we can still see huge similarities with the source...
Too inspired or simply inspired?
To view any of the web movie clips on the left above - follow these links: Note - ancient article links don't work .
https://adland.tv/grph/ads/para.mov - para-shoot! grph/ads/branded.mov - brand you sir - https://adland.tv/grph/ads/beach.mov - beach fall.
adcritic.com used to have the commercials for Southwest, it's subscribers only now.