New York Times under fire for new ad campaign "imagining Harry Potter without its creator"

The new ad campaign from the New York times by Droga5 with Becky, Lianna, Vera, Yassmin, and Jordan, has come under fire for "chilling" line referring to JK Rowling. The line is in Lianna's ad, where it reads in full: 



Lianna is a harmony of flavors. A week in crossword land. Taking a swipe at love, or sex, or something. Breaking the binary. The magic of numbers. The big impact of a small hobby. Queer love in color. Heritage in rich hues. What does horror taste like? Imagining Harry Potter without its creator. Alter egos that bark. The joy of getting lost. Seduced by charisma. Battling over pleasure. Fighting bias in tech. How to talk through the hard stuff.




Rowlings expanded on her views on sex and gender issues in a blog post, and garnered even more threats.

 


Many of the replies were horrified that a campaign for "independent journalism" is effectively leading more abuse to Rowling's door. Here are a few.





New York Times under fire for new ad campaign "imagining Harry Potter without its creator"
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The backlash against the campaign has garnered a lot of free press, however. So maybe that was the intention? Here are a few headlines.


The Spectator: The New York Times takes aim at J.K. Rowling

Fox News: New York Times criticized for ad campaign 'imagining Harry Potter without its creator'


ABC 7 news: NYT ad equates 'Imagining Harry Potter Without Its Creator' to 'independent journalism' 

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