Ad Agency: Wieden+Kennedy UK
Client: Nike
Art Director: Chris Groom
Copywriters: Sean Thompson, Matt Follows
Photographer: Adrian Lyon
Illustrator: Ben Register
Typographer: Guy Featherstone
Creative Directors: Tony Davidson, Kim Papworth
Concept Creators: Tony Davidson, Chris Groom
Production Company: Tandem Films
Production Company Producer: Mike Bell
Digital Design Company: AKQA
Digital Designer: Simon Jefferson, Andrew Ferguson, Masya Nakade, Emile Swain, Marcus Van Malsen, Adam Cleaver, Matthew Elwin, Chris Williams
Agency Producers: Charlie Tinson, Danny Wallace
Animator: Nick Losse
Product Designer: Simon Jefferson
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