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As the United Nations Ocean Conference in Nice has just concluded and the effects of climate change continue to be
You know the typical "apology" video that influencers and YouTubers have basically turned into its own genre?
Ad agency "11:21" used this concept to generate attention and increase donations to Obra do Berço, a nearly hundred-year-old organization in Rio de Janeiro, Brazil, that provides care for children aged zero to four.
Anny Meisler (@annybmeisler), a businesswoman who frequently discusses family, children, fashion, and decor, was the influencer who participated in the campaign and played the character.
Popywriter: Gustavo Bastos
Producer Company: Blackbird
Director: Ricardo Oliveira
Account Executive: Amanda Fernandes