Advertising agency tbd has won the Graphis Gold Award for its contribution to the Graphis Logo Design 7. Graphis produces this logo showcase publication once every four or five years, and the tbd-designed Odell Brewing Company logo was selected from an international pool of approximately 1,000 entries.
“With a product like Odell, we knew the logo would play an integral role in shaping how the consumer viewed the brand,” said Paul Evers, president and creative director of tbd. “While we measure our accomplishment based on how well Odell is performing in the marketplace—and it’s doing well—it is also very rewarding to be recognized by a prestigious organization like Graphis for our work.”