Bottega Veneta uses poetry to create interactive experience in Shanghai
Bottega Veneta presented an interactive poetic installation in Shanghai that showcased 22.000 copies of the anthology In Such a
Pantene explains: “Hair is a large part of our identity. And for LGBTQ+ youth like Sawyer, who choose to express themselves, their style and their creativity through their hairstyle, it can help them feel seen.” They also offer this link, "Learn more and show support at familyequality.org/Pantene." This ad was released on the International Transgender Day of Visibility.
Client: Pantene
Ad agency: Grey