General Leia, that is Carrie Fischer, was not pleased when she heard about the "LordsPrayer" advert being "banned" from showing before airings of Star Wars 7. She made this clear when she spoke with the Mail on Sunday.
“I have no idea why they would do that,” she said. “Offended? No. People should get a life. I don’t think it is offensive to have a ‘power of prayer’ advert before Star Wars.”
She compared the idea of prayer before the movie to be as harmless as a Gideons bible in a hotel room. It was Digital Cinema Media who blocked the advert as they feared it could cause offense. Their statement read:
Digital Cinema Media has a policy of not accepting ‘political or religious advertising’ content for use in its cinemas. Some advertisements – unintentionally or otherwise – could cause offence to those of differing political persuasions, as well as to those of differing faiths and indeed of no faith. In this regard, DCM treats all political or religious beliefs equally.
Fischer elaborated:
'I have never seen an advertisement like this, but if the theatre is like a hotel room, then they have every right to put up a power of prayer advert,' she said. 'It's advertising, so it has to be advertisers that are objecting.'
She later asked her fans on twitter if they found the ad offensive. Some responses were actually sad the ad is not going to run.
@carrieffisher the power of prayer trailer was supposed to play before starwars as a positive thing for Catholics in uk at xmas :( sad
— lee beresford (@lee26381) November 25, 2015