National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Grandson and Grandma play poker. Grandma slips a card out from her blouse.
Grandson: "Grandma, why do you always cheat?"
Grandma: "Why don't you take the train?"
SFX: Whistle sound.
This non-sequitur brought to you by: VIA Rail.
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Ketchup
SelfieAdvertiser: VIA Rail Canada
Agency: Cossette
Media agency: Touché!
Digital agency: Tink