Reebok Instapump - To Be In My Shoes (1994) - 0:30 (USA)

This ad was cut from footage of the Cowboys-Bills game and delivered when only five minutes were left in the game. Emmitt Smith made three third-quarter rushes, capped by a 15-yard touchdown run, and so became the star of the Reebok ad.

Ad agency: Chiat/Day

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