Rolling, rolling, rolling ... Badland!

Here are at your attention two creative visions:
Advertising Agency: TBWA/MAP, Paris, France
Creative Directors: Sebastien Vacherot, Manoelle van der Vaeren
Art Director: Stephane Lecoq
Copywriter: Alban Penicaut
Photographer: Platinum
Art Buying: Vanessa Barbel
Published: March 2008
and
* Released: April 2008
* Avertiser: Snickers
* Agency: CLM BBDO
* Country: France
Advertising Agency: CLM BBDO, Paris, France
Creative Directors: Gilles Fichteberg, Jean-Francois Sacco
Creative Supervisor: Edouard Perarnaud, Martin Darfeuille
Art Director: Paul Kreitmann
Copywriter: Alexis Benoit
Photographer: Dimitri Daniloff
I think it is absolute coincidence. Your opinion ?