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from the Herarld Tribune article:
Ford and its advertising agency, Ogilvy Mather, acknowledge creating the second clip but insist that it was never meant to be released. They are investigating how the viral spot, which Ford calls "unacceptable and reprehensible," leaked out, angering British animal-rights groups - and promptly getting forwarded around the world via e-mail.
Given that this is the Internet, conspiracy theories abound about whether such cases are, in fact, mistakes. Some bloggers - online journal writers - and other ad industry observers say "accidental" releases of unapproved ads, as well as the dissemination of what appear to be crude but humorous parodies, are actually elements of deeply layered, "subviral" plots intended to further exposure by any means necessary.
Maybe Badland hints at it being done all the time, remakes I mean, anyway? ;) *grin*
Yaknow, I've been really into the idea of starting an agency called Plank [swedish: to rip off, also a wall you bounce balls against] and promise "award winning ads" straight up. All we'd ever do is rummage old award books for great ideas and rip them straight off with a slight update of art direction. We'd not hide any of the rip-offs at all but be totally honest about our business practice. I wonder how long it would last before agencies suddenly started to covet and fight for what really makes the ads - the ideas. Yaknow, the uncopyrightable little lightbulbs we make every day.
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If you are a fan of the mag it aint that obscure [latest cover here] but I'll grant that it's seldom found on this side of the pond. Jij woont toch in Oud-West? Try that shop at the bottom of Spuistraat at that little 'square' youknow? They might have it, they got loads of artsy stuff.Lots of awards seem to be just a way to make moolah, but with a low entry fee like this one has.. I don't think this is that kind. ;)
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