So often, so very often, we see ads that are basically the brief read out loud, set to music and footage. They come about because someone is insisting that thing X. Y, and Z must be mentioned, and please repeat X. Y, and Z thrice. Sometimes we see a really creative response to this, as the challenge has now become "how can we read the brief in the quirkiest possibly way?" Introducing, Captain Obvious.
Hotels.com
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