Snuggle "Crescendo" (2015) :30 (USA)

Snuggle Bear is back and wanting to make the world a fresher, softer place for everyone. Poor guy. He wouldn't last five minutes on Twitter before the trolls ate him alive.

Client: Sun Products Corp./Snuggle
Agency: Lower Campbell Ewald NY
Chief Creative Officer: Mark Simon
Executive Creative Director: Chip Rich
Art Director: Kelley Samanka
Copywriter: Erin McHugh
Producers: Matt Joyner
Account Team: Jonathan Lange, Joseph Witmer
Production Company: Rebolucion
Director: Baby
Director of Photography Critian Cottet
Executive producer Ezequiel Ortiz
Line Producer Marcelo Dovidio
Editing House: Cutting Room
Editor: Merritt Duff
Producer Tara Holmes
Music House: MAS – Music and Strategy
Composer Vanessa James
Producer Jenn Johnson
Audio Mix: Cutting Room
Mixer Walter Bianco

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David Felton's picture

I think we all know who Snuggle Bear really is...