Canon - ‘Created Different’ (2025)
‘Created Different’ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
A group of Miami ad school students made this street art vandalizing tour (I'm not judging, I did it too when I was a student in the 90s), and a short spec film about their stunt that honors the the victims of 9/11 at the same time as it celebrates the memorial site by looking to the future.
“We wanted to create something different to show people that sharing the memory of 9/11 makes us stronger. We will never stop moving forward and we will never be alone. That’s what the connection between the two towers and the walking man symbolizes.”
Lets be honest kids, you made like five of these, and that's good enough because it's an OK film, and really, traffic signs are there for traffic, so it's best not to vandalize all of them anyway. Hopefully, you'll remove it as well, but that would be taking more responsibility than any rich advertiser does when they scatter wild posters on non-ad media sites, so nobody is going to hold you to that.