Müller FRijj - “Just feel the Urjj” (2025)
Müller FRijj’s latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
The commercial "No Pets" showcases a dog walker who becomes a comical imitation of a Rastafarian by cleverly placing a dreadlocked Puli on his head
Client: Bud Light
Ad agency: DDB
Chief creative officer: Bob Scarpelli
Group creative director: John Immesoete
Agency executive producer: Marianne Newton
Creative director/art director: Mark Gross
Creative director/copywriter: Bill Cimino
Music company: Scandal
Editorial company: Panic & Bob
Editor: David Baxter.