Nothing sells women on a product (in this case, insurance) better than making fun of men. Amirite??!
Client: First for women
Agency: Black River FC
Agency producer: Iolanthe Grobler
Creative director: Vanessa Gibson/Ahmed Tilly
Copywriter: Lufuna Mavhungu
Art director: Ilze Venter
Production company: Egg Films
Director: Dani Hynes
Director of photography: James Adey
Executive producer: Nicci Cox
Producer: Melanie Curtis
Editing company: Orchestra Blue Post Production
Editor: Jason Basson
What exactly does "First" do?
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PermalinkThey sell insurance to women.
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