Müller FRijj - “Just feel the Urjj” (2025)
Müller FRijj’s latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
In 1994, when Bryant Gumbel and Katie Couric discussed the internet, they were famously clueless about it, and that exotic new mark suddenly seen everywhere, the
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But then there's the button:
"Can You Twerk?" asks Bryant.
"Maybe" responds Katie.
(mental image of Katie in her pink 90's faux Chanel, twerking, has just ruined my day. Don't do this to us visual people, it's cruel.)
Client: BMW
Ad agency: Kirshenbaum Bond Senecal + Partners