Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
Like "tingle", "bounce" stars a celebrity and the effervescent bubble creating the scene. Adrien Brody is walking through the streets of Queens with bubbles flowing from his Diet Coke, interacting with the people he passes. The bubbles form the word "bounce" followed by the tagline.
Esther Lee, the chief creative officer at the Coca-Cola Company
Ad agency: Foote Cone & Belding/New York
Director: Michel Gondry
CCO Coca Cola: Esther Lee