‘Created Different’ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
This summer, a “man-made natural wonder” is being promoted to visitors in Northern Europe: the swirling blue-green algae blooms of
Müller FRijj’s latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
The NFL star Joe Montana joins the legendary R&B singer Ray Charles in this pitch for the soft drink, by taking "the Pepsi challenge". Sneaky Ray gets the right one, by doing a quick switch, notice how Joe tries to get it back at the end.
Ad agency: BBDO
Director: Joe Pytka
Principal talent: Ray Charles & Joe Montana
