Family Orthodontics “The Proposal” (2018) :15 (USA)

Family Orthodontics launched its first-ever TV commercial, in partnership with full-service agency Chemistry, as a fun way to highlight the organization’s offerings. The commercial launched for TV and radio in Virginia and South Carolina, and will expand further in the coming months. The three spots will run on TV, radio, and social media.


Focusing on young love, this spot features how braces are a rite of passage, but with a clever twist: a boyfriend is proposing his girlfriend get special colors for football season.


Creative Director: Chris Breen

Art Director: Adam Millman

Copywriter: Lauren Glynn

Account Director: Jen McElroy

Production Company: MEDIA TEAM

Director: Tim Reis

Assistant Director: Jenna Kanell

Director of Photography: John Manfredi

Gaffer: Michael Bremer

Sound Mixer: Paul Katzman

Production Assistant: Max Yoder

Production Assistant: Scott Conley

Makeup Artist: Jenny Nesvetailova


Adland® is supported by your donations alone. You can help us out by buying us a Ko-Fi coffee.
Anonymous Adgrunt's picture
Files must be less than 1 MB.
Allowed file types: jpg jpeg gif png wav avi mpeg mpg mov rm flv wmv 3gp mp4 m4v.