National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
When you're in the jungle, don't scratch like a monkey. Otherwise you might regret it.
*shudder*
Client: Novartis
Agency: Saatchi & Saatchi Moscow
Creative Director: Stuart Robinson
Art Director: Alexey Ryzhov, Theodor Sandu
Copywriter: Konstantin Simonov, Anton Demakov, Natasha Lee
Agency Producer: Ekaterina Pastukh
Production Co: Stink
Director: this is felo
Producer: Medeya Karasheva
Director´s Producer: Ieva Javaityte
Service Production: Fresco Film
Line Producer: Peter Soler
DoP: José Luis Bernal
Director Assistant: Ferran Rial
Art Director: Charlie Brooke
Animatronic: Fito Dellibarda
Editor: Francesc Sitges
Color Grading: Marc Morató
Postproduction Coordinator: Anna Chernyakhovskaya