Heineken - The Switch - (2012) :90 (The Netherlands)

You've seen The Entrance, you've spied on The Date, now Heineken switches bars on you, transforming a skeevy dive into a high-class jazz-tootin, babe-filled cocktail-style bar. Because the perfect beer calls for the perfect bar. I hope they serve Cosmopolitans.

The music in the spot is served by the suitably named Clairy Browne & the Bangin' Rackettes. The song: Love Letter

Ad agency: TBWA/Neboko
Art Director: Niels de Kuiper
Copywriter : Sander Volleman
Creative director : Jeroen van de Sande
Producer : Rosemarie Praaning
Strategy : Daan Remarque

Production : Stink London
Director : Martin Krejci
Executive producer : Edward Grann
Producer : Malachy McAnney
Offline editor : Fillip Malasek
Music : Clairy Browne the Bangin’ Rackettes
Intro music : The Ambassadors
Sound studio : The Ambassadors
Grading: Scott Harris (Glassworks) / Seamus O’Kane (The Mill)
Post production : Glassworks Amsterdam
Set art director : Max Gottlieb

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AnonymousCoward's picture

What a commercial!!WOW Strong!!

Hygge's picture

All the more prove that TBWA just isn't Wieden&Kennedy.
You can feel TBWA (that handles the Dutch account) telling Heineken that they too can make an international spot.
They can't.