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Drinks & Alcohol

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J&B - “She” / “She, un cuento de J&B” (2022) 3:00 (Spain)

This film follows an old man as he becomes quite engrossed in a new hobby. Makeup, ad its application.
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Island's Edge - It's Better, Less Bitter / Pub confessions (2022) :60 (Ireland)

Trivia, this ad was shot in Harry's pub in Clontarf.
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Brewdog declares themselves "anti-sponsor" of the world cup - some think the campaign is disingenuous

Brewdog have declared themselves the "anti-sponsor" of what they call "the world f*ckup"

Guinness - BROTHERS / Miracle & Abidemi (2022) :30 (Nigeria)

The latest GUINNESS campaign in Africa celebrates how football fans find ingenious ways to make the experience of watching the game accessible for eve

Arcade Editor Jeff Ferruzzo Helps Ocean Spray “Bring the Jiggle” for New “Power Your Holidays” Campaign

The wiggling and jiggling side-dish turned superstar slowly builds the momentum with the crowd following its lead.

Pepsi: #BetterWithPepsi case study

Case study for the "Pepsi announces on #Nationalburger day that burgers are #BetterWithPepsi" campaign.

Sprite Delivers a Slam Dunk with Apache

Sprite changes its iconic green bottle to clear for new campaign.
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Yorkshire Tea - Leaving due / Patrick Stewart (2022) :60 (UK)

It's just your regular office leave party, until legendary actor Sir Patrick Stewart (who takes Yorkshire Gold tea with him wherever he travels i

Liquid Death & Hey Wonderful Director Sam Cadman's Unforgettable Blind Taste Test

To kick off the summer, Liquid Death put its new flavors head to head in blind taste tests, against the most expensive, premium liquids on planet Eart

Stella Artois unveils new ad campaign for beer unfiltered, by showing it "Beer, au naturel."

Stella Artois launches new campaign to showcase its new Unfiltered beer in all of its glory, celebrating a more authentic and ‘naked’ way of life.

Rio Carioca Beer. - Weird news of the week - social media campaign (2022)

New campaign for Rio Carioca Beer. Every Friday we will post a carousel on social media with the absurd news of the week.

Electrolit Launches Their 2022 Summer National Media Campaign

Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality ingredients – announces the launch of its national multi-chann

The Heineken blackout

To raise awareness and invite Brazilians to participate in its Green Energy Project, Heineken Brazil and Publicis Brazil created an ad that was aired

Kurukahveci Coffee "A Matter Of Choice" (2022)

"A Matter Of Choice"

James Squire “Ordinary Be Damned” billboards

award-winning photographer Ian Butterworth shot the images for these ads

James Squire 'Ordinary Be Damned' (2022) :90 (Australia)

“Ordinary Be Damned” is the bold new brand platform for Lion’s James Squire, just launched by independent creative company Milk + Honey United.

Director Martin Jalfen Brings The Feels in New 7UP Spots

Madrid-based Director Martin Jalfen, represented by REVERSE in the U.S.

Veuve Clicquot - Good Day Sunshine - brand campaign (2022) :30 (France)

"GOOD DAY SUNSHINE" AD BY BETC ETOILE ROUGE

MAD TASTY’s First Brand Campaign Lives Up To Its Name

Working closely with the MAD TASTY team, Camp Lucky led the charge as a complete creative studio, providing concept through delivery on the spot, whic

Pony Malta "Illegal Classroom" (2022) 1:42 (Colombia)

According to the UN, the 70% of the children in scholarship age doesn’t have access to virtual classes due lack of internet connections, this problem
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Miller Lite - Definitely Probably A Big Game Ad / Metaverse ad (2022) :60 (USA)

"Welcome to the first ever Big Game commercial aired in the Metaverse. It’s just like reality, but with worse graphics."
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Liquid Death - "Breaking the law" (2022) (USA)

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Cutwater Spirits - ‘Here's to the Lazy Ones' (2022) :60 (USA)

This is cutwater's first appearence the national Super Bowl limelight, though they had a regional ad last year.

Michelob ULTRA - Superior Bowl / Caddy (2022) :30 (USA)

This man needs a caddy to choose his drink.
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Michelob Ultra - Superior Bowl - Golden (2022) :30 (USA)

"You know, everything I have is gold"
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Samuel Adams - Your cousin from Boston (Dynamics) - (2022) :60 (USA)

"Your cousin from Boston" has gotten a security job at Boston Dynamics, and as it turns out, these robots like beer!

Stella Artois - Make Time for The Life Artois (2022) :30 (USA)

"The Life Artois" just means savoring the day

Michelob ULTRA | Welcome to Superior Bowl (2022) :60 (USA)

Wieden+Kennedy and Michelob Ultra focus on “active lifestyles” with this ad, where the light beer is "brewed for those who know it's only wo
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Bud Light NEXT - Zero In The Way Of Possibility (2022) :60 (USA)

Bud light break free from boring while promising zero carb beer.

PepsiCo - "The Road to Super Bowl LVI" - (2022) :60 (USA)

The super bowl has already begun, and Eli Manning, Peyton Manning, Jerome Bettis, Terry Bradshaw, Victor Cruz, and all their favorite Pepsi CO drinks

Budweiser - A Clydesdale's Journey (2022) :60 (USA)

Nomadland director Chloé Zhao, is meant to embody “the continued resilience of the people of America.” The implications of the country’s ongoing recov

Bud Light Seltzer Hard Soda - Land of loud Flavors - (2022) :60 (USA)

Guy Fieri is the mayor of Flavortown, in this spot, which makes perfect sense as flavor is the only taste Guy has.

Busch Light - Head for the Mountains" (2022) :60 (USA)

Busch revives their 40 year old jingle Head for the Mountains

Los Angeles rams and gatorade present “Born and Bred,” an inspiring short film starring rams receiver Robert Woods

The film, created by Shamrock Studio / DLP Media Group, tells the triumphant story of how Robert Woods’ hometown roots, family and the passing of his

Coca Cola - Chimney / Christmas - (2021) 2:33 (Uk)

A sulky kid who has just moved into an apartment with their mom has a sudden realization when they see the Christmas cartoons on their TV.

Doja Cat recreates "Grease" song "You're the one that I want" for Pepsi

Remember Rydell high school and wholesome student Olivia Newton-John as Sandy, who pined the entire movie for bad-boy Danny, played by John Travolta?

Digitas Buenos Aires presents the new campaign for Smirnoff Bitter Citric / "A SMIRNOFF TWIST TO THE WORLD OF APERITIFS"

Buenos Aires, September 2021.- Digitas Buenos Aires presents the first campaign developed for Smirnoff Bitter Citric, the fresh line of aperitifs that

Pepsi announces on #Nationalburger day that burgers are #BetterWithPepsi

Pepsi has commemorated #NationalBurgerDay on Friday (27 May)

Pepsi - "Wendy's / Burger King / McDonald's " Better with Pepsi (2021) print

Everything is better with Pepsi

Guinness - "Welcome Back" (2021) :40 (UK)

In anticipation of pubs and bars reopening indoors in England in less than a week’s time, GUINNESS is launching a new campaign featuring the classic s

Cerveza Indio - Incontenible / Uncontainable (2021) :60 (Mexico)

Last year we unleashed the Untamable fusion that lives inside every bottle of Cerveza Indio. We went further and changed the way the industry was c

Liquid Death - Loving Homes For Plastic (2021) 1:24 (USA)

Sea animals, oceans, and recycling facilities all hate plastic. But giant companies like Coke and Pepsi seem to really, really love it.

Fanta Colorful People (2021) :60 (Argentina)

Fanta celebrates all the colorful people, who are colorful. Who laugh out loud. Who decorates their cabs like a room. Who drink colorful. 

Starbucks - It starts with you (2021) :60 (UK)

It feels a little familiar to me, this concept. It reminds me of "It all starts with Nescafé"

St. Patrick's Day Social Campaign from Tullamore D.E.W. and RTO+P

With St.

Cervejeira Sou Eu/"Cervejeira" Is Me - Case Study (Brazil) 2021

Cervejeira Sou Eu/"Cervejeira" Is Me

Stella Artois - Heartbeat Billioniare / Lenny Kravitz (2021) :30 (USA)

Lenny Kravitz and Stella Artois want to help you invest in every moment that life has to offer.
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Bud Light Legends -Tampa Bay Buccaneers Super Bowl LV Champs (2021) :60 (USA)

Guess what? Bud Light had a "Real Men Of Genius" hidden up their sleeve, ready to roll when the Tampa Bay Buccaneers won the Superbowl.
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Oatly - It's like milk for humans / “Wow No Cow” (2021) (USA)

"It's like milk, but for huuuuuuu-mans" The song name is “Wow No Cow” and that is indeed the CEO singing it.
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Mt Dew - Count the bottles (2021) :30 (USA)

Mtn Dew Watermelon - Count and win $1 million / John Cena (2021) :30 (USA)

Pay attention to counting in this spot! The first person to tweet the correct number of bottles wins $1 million!
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Anheuser-Busch - "Lets grab a beer" (2021) :60 (USA)

As an umbrella ad for all of their brands, Anheuser-Busch muses on what "Let's grab a beer" really means.

Michelob ULTRA Organic Seltzer - All-Star Cast / Don Cheadle (2021) :60 (USA)

Michelob ULTRA Organic Seltzer & the All-Star Cast make their Super Bowl debut!

Bud Light - Bud Light Legends (2021) :60 (USA)

The Bud Light truck has an accident, and Bud Light is missing in the shops. But don't despair, the Bud Light Legends are here to save the day!

Cutwater Spirits "Cut Out" (2021) :30 (USA)

This ad aired only in some regions.

Small Beer: In the world of extremes, drinking doesn't need to be!

In its first work for Small Beer Dark Horses shows that even in a world of extremes, drinking doesn't need to be The campaign also sees the agen
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Bud Light Seltzer Lemonade - Lemon of a year (2021) :60 (USA)

Bud Light Seltzer Lemonade mocks 2020, which was "a lemon of a year"
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Samuel Adams - Clydesdales - (2021) :30 (USA)

Your Cousin Lets the Clydesdales Go in this super bowl misdirect. Regional ad.
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Michelob Ultra - "Happy" (2021) :60 (USA)

Serena Williams, Anthony Davis, Brooks Koepka, Peyton Manning and Alex Morgan star in this 30 second super bowl ad for Michelob. 

There will be no Budweiser ads in super bowl - but this ad will run online.

Budweiser will not be running an in-game Super Bowl ad, this is the the first time in 37 years that the audience will not see Clydesdales or puppies f
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Pepsi Super Bowl LV - "Get Ready" (2021) :60 (USA)

In this teaser for the Super Bowl halftime show, people are all dancing and singing The Weeknd's Blinding Lights.

HEINEKEN - The Driver's Fridge (2020) case study (Singapore)

Thirsting for a cold one before driving? Hold our beer.

Grand Marnier Presents: The Grand Good Riddance -- The Drink That 2020 Deserves.

Cheers! 2020 is almost over!

Maxwell Meade - New illustration Design

Maxwell Meads is Australia's favorite honey wine.

Lost Eden wine is inviting you to a six-hour feast.

The country wants you to celebrate and be merry with its new wine brand.

Coca-Cola - Letter to santa / Christmas (2020) (USA)

Coca-Cola's Christmas advert is proving to be another tear-jerker

Absolut - ‘IT’S IN OUR SPIRIT’ campaign & short film celebrates being #togetherIRL

The ‘It’s in our spirit’ campaign features global stars like actress Tessa Thompson, musicians MNEK & Jolin Tsai, and gamer Ricki Ortiz battling t
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Borjomi tastes like nature, which isn't necessarily a good thing.

Not everyone likes Borjomi. In fact, one out of two people won't.
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Pepsi MAX - Refresh Your Christmas (2020) :20 (UK)

Silent nights are a thing of the past with TrueMendous and Kamakaze who refresh, remix, and revitalise Christmas their way in our 2020 Xmas ad. Refre

Ryan Reynolds / Aviation Gin / Milestones - Happier Hour - (2020) 3X30 (USA)

Happy Hours have become somewhat predictable; an offering expected of a restaurant and bar rather than an experience that’s sought out.

Gillingham Brewing Company - Brewmaster / Water / Beer - print, Canada

"What do you do when you lose a CD to start their own brewery?

Brita’s “Stepping Up” edited by Cut+Run’s Steve Gandolfi

As the new Brita spot “Stepping Up” relays, every day we have a choice, to keep our old habits or start new ones.

Fat Tire Shaming: New Belgium's downer tactic for climate change

August 7th was International Beer Day, yet another made up holiday designed specifically for brands to capitalize on their social media and PR channel

Coca-Cola "Open like never before" (2020) 2:11 (Netherlands)

What if we didn’t make obvious rhymes in flowing meter, Every time?

Heineken - "Back To The Bars. Night Out" (2020) :30 (Italy)

In this fun little ad, Heineken welcomes us back out to the bars and clubs, even though things may have changed quite a bit.

Bud Light - Take Me Out To The Ball Game (2020) :30 (USA)

"Wherever there’s a game to watch, there’s a Bud Light there." this Bud Light ad sends up a balloon of hope that we will have sports back so

Tennent’s is gifting a pint to Scotland in "Dedicated to you" campaign.

Scotland’s favourite beer makes a return to TV with "Dedicated to You" campaign.

Mackmyra Whisky disputes advertising judgment by launching "Freedom Whiskey"

In Sweden, the advertising rules for alcohol are very strict.

Rio Carioca - there is no virus that can break the spirit of rio - 2020 :30 (Brazil)

Marca puts all focus on delivery and launches new actions on social networks.

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