Honda is building on its Happy Honda Days campaign with three social videos featuring 1970's and 80's toys. In this one, G.I. Joe has crossed over into another cartoon to woo Miss Truly Outrageous herself-- Jem. The video with the most views will see Honda donating $50,000 to a top charity with $25,000 going to the other two. These charities are the Children's Hospital of Orange County, the Little League® Urban Initiative and the Pediatric Brain Tumor Foundation.
Client: Honda
Production: Psyop
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