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ERTO differs from other trade unions by its individual services for people in different life situations. By these ads we targeted a) individuals having problems in combining career and family (Top Scorer) and b) individuals who don't want to tie themselves to one employer (Until Death Do Us Apart).
Advertising Agency: TBWA\PHS, Helsinki, Finland
Agency website: http://www.phs.fi
Creative Director: Erkko Mannila
Art Director: Tuukka Tujula
Copywriter: Taro Korhonen
Typographer: Anssi Räisänen
Photographer: Antti Viitala
Art Buyer: Kirsi Pärni
Post Production: Fake Graphics