Food
Müller FRijj - “Just feel the Urjj” (2025)
Müller FRijj’s latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
The way to bend the rules, apparently, is to bring together all the hottest vine, instagram and twitter influencers and put them in a music video and then turns that into a commercial. I thought using influencers was the way to save money, since they don't usually cost all that much. Go figure.
Client: HP
Agency: 180 LA