As the United Nations Ocean Conference in Nice has just concluded and the effects of climate change continue to be
‘Created Different’ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
This summer, a “man-made natural wonder” is being promoted to visitors in Northern Europe: the swirling blue-green algae blooms of
According to Tom Spaletto, President of The North Face, IBM's Watson is a valuable partner in enhancing customer gear recommendations. During a demonstration, Spaletto quizzes Watson about a hypothetical trip to Yosemite in June, and Watson impressively uses location and weather data, among other factors, to provide a tailored list of options.
Ad agency: Ogilvy
Tagline: “Outthink.”
Production company: PYTKA
Director: Joe Pytka
Media agency: Mindshare
