Link Lust: The One That You Link

It's World AIDS Day today. Check out lots of ad campaigns at Houtlust, a blog that covers nonprofit and social advertising. Superadgrunts, check out the racy girl on girl action in "Sharing Sex" spot by Lowe Thailand which shows women as the sexual predators, demonstrating the actions of their partners has an effect on them as well.

Agency holiday greetings are starting to pop up. Creative design studio one point oh passes on Love and Peace in their holiday video.

Identity Magazine lists the results from the international contest of logos, trademarks and corporate identity with the Best of The Best 2006. (via DesignForum).

It's bunnies vs. people in Ubisoft's latest viral for Rayman IV. There's more at the bunny invasion microsite. (hat tip to Michael G. for sending this in).

Lonelygirl15 creators woo the ad world and launch their own production company.

"Bree is a fictional character, but she lives in the real world," Goodfried told ClickZ. "She interacts with products on a daily basis. She has to use a cell phone. She has to drive a car."


Goodfried and Creative Artists Agency, the talent agency representing Lonelygirl15, have recently begun shopping the episodic show around Madison Avenue. They're seeking to cut ad deals for the breakout Web hit which for a few weeks last summer became mandatory viewing for Web video addicts and a topic of fascination for media columnists everywhere.


Goodfried and CAA will offer advertisers a range of methods to reach its audience, including banners and sponsorships on Lonelygirl15.com; but the big focus is on product placement. That's because LG15's main distribution channel is YouTube, which doesn't share ad revenue with content creators. Hence, storyline tie-ins are the show's only recourse to ad revenue since the majority of fans are watching the show on YouTube.

A new AMA survey shows that "most adults feel that a company using customer-created advertising is more customer-friendly (68%), creative (56%), and innovative (55%). But respondants between the ages of 18 and 24 are more likely than those between the ages of 25 and 64 to say a company that uses customer-created advertising is less trustworthy (21% versus 10%, respectively), less socially-responsible (20% versus 10%, respectively) and less customer-friendly (13% versus 5%, respectively)." You can check out the AMA press release here.

* dead links to Houtlust have been removed.