Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Samsung, via BBH Singapore, has launched a new global campaign showing how Galaxy S25 Ultra with Google Gemini solves everyday
The little cheeses go to the gym, ride the subway, have a rave, etc. Very cute. Short form: Longer form:
It's as if Loctite decided one day that the fanny-pack can never be hip, so they shall embrace the dorky-hip and attempt to make it hipster-hip. They updated Win at Glue and put all their eggs in the super bowl basket here. It may not be a simple product demonstration like when Masterlock shot their lock in 1973, but it might still be quirky enough to stick to peoples memory. ad agency: Fallon
