McVitie’s Victoria - Christmas Choir - (2014) :60 (UK)

You remember all the puppies and kittens that crawl out of each packet of McVitie’s? Here comes the christmas edition, because there's of course a McVitie’s Sweeet™ family of Digestive puppies, Chocolate Digestive kittens, Jaffa Cakes, pug puppies, piglets, hedgehocks, ducks... and holy crap is that a narwhal? Much cuteoverload, the adorable cup literally runneth over as every family member gets their own favorite for christmas. CHOMP, and the twee magic is gone, but we know it's sweeet

“The launch of McVitie’s Victoria on to our TV screens this Christmas marks another momentous occasion for McVitie’s at the end of what has been a highly successful year for us. We’re delighted to introduce the latest additions to our McVitie’s Sweeet family, and hope that it brings chocolatey cheer to biscuit loving households across the UK for the festive season.”

said UB Sweet Biscuits Marketing Director, Sarah Heynen.

Client: McVitie’s
AdAgency: Grey London
Production Assistant: Jen Gillen
Producer: Thea Evely
Planner: Daniel Sherrard
Creative Director: Hollie Newton
Copywriter: Hollie Newton
Art Director: Hollie Newton
Account Director: Nicola Wardell, Kate Ilott
Media Agency: MEC
Planner: Nicola Tracey
Composer: Vince Clarke
Audio Post Production: Wave

Editor: Mark Edinoff
Edit Company: Work
Post Production / VFX
Post Production House: Framestore

Production Designer: Chris Chapman
Production Company: Smuggler
Producer: Gustav Geldenhuys
DOP: Jean Noel Mustonen
Director: Randy Krallman