Electronics and Technology
Canon - âCreated Differentâ (2025)
âCreated Differentâ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
Freedom Day, celebrated April 27th in South Africa, provided the perfect opportunity for Cross Colours to develop a collector's Coke bottle for the Nando's Freedom Day Meal promotion.
It is seldom that Coca Cola allows any agency the freedom to design outside the usual brand parameters, so when Nando's was given the go ahead to brand a Coke bottle sleeve for this special occasion, their design agency Cross Colours was briefed to interpret Freedom Day, Coca Cola and Nando's on the bottle sleeve.