Canon - ‘Created Different’ (2025)
‘Created Different’ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
Dude, just give it up already, she's clearly a lone wolf.
Campaign title : Who's boss ?
Films titles : ‘Dump’ & ‘Night @Work’
Creative directors : Fred & Farid
Copywriters : Frederic Raillard, Farid Mokart
Art Direction : Frederic Raillard, Farid Mokart, Pauline de Montferrand
Advertiser's supervisors : Hugues Pietrini, Stanislas de Parcevaux, Florence Burtin
Agency's supervisors : Hélène Camus
Agency TV producer : Emmanuelle Grenier
Agency post-production : Katharina Nicol
Director : Joseph Kahn
Production : HSI
Producer : Kil Dellara
Music : Gum - GREEN UNITED MUSIC
Post-production : Eight VFX Los Angeles