Paramount+ Expedition - Call to Adventure / Leader (2021) :60 (USA)

ViacomCBS advertises the launch of Paramount+ steaming service (formerly CBS All-Access) with this mini-saga showing characters, celebrities and sports celebrities banding together to climb a really tall mountain. The series will conclude during Superbowl LV 2021 with the spot "Sweet victory"

Paramount+ Expedition - Call to Adventure / Leader (2021) :60 (USA)
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Paramount+ Expedition - Roll Call - (2021) :60 (USA)
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Client: ViacomCBS

Ad Agency: Droga5 

Director: David Shane


Production: O Positive Films

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