Someone call the PETA - I'm not sure this is all CGI animation. ;-)
Dark humor.
There is also an alternate ending, where the goldfish doesn't live. IT's only a 30 and did not air during the superbowl.
Client: Pepsi
Ad agency: BBDO
Creative directors: Ted Sann, Michael Patti, Don Schneider, Donna Weinheim
Agency producers: Maria Amato, Regina Ebel, Lisa Grossman, Nai Hall
Editor: Chuck Willis
Production company: Pytka and Crew Cuts
Director: Joe Pytka
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this one will always be my favorite commercial!!!
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