Müller FRijj - “Just feel the Urjj” (2025)
Müller FRijj’s latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
A team of ninja agents break into some old ladies' home and start shooting up the place. "Digestives, anyone?" the old ladies ask and add "shouldn't you be down the road in number 14?"
No worries, with Polycell Polyfilla the agents have the place looking good as new.
Ad Agency: Collett Dickenson Pearce & Partners (CDP)
Creative team: Chris Street and Nigel Rose
Director: John Marles