Müller FRijj - “Just feel the Urjj” (2025)
Müller FRijj’s latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
Naomi Campbell's body is the canvas where this gold droplet rings around. Shot like a sexy jewellery ad with the legendary top model of 1995, the ads twist is that gold we are talking about is Shell Helix. Liquid Gold. Vloeibaar Goud.
Ad agency: TBWA\NEBOKO
Creative Director: Béla Stamenkovits
Principal talent: Naomi Campbell